Close-up: Canon EOS-1D X Mark II Video Options image

Close-up: Canon EOS-1D X Mark II Video Options

We drill deep into the video functionality offered by Canon’s 4K-shooting EOS-1D X Mark II

 

Canon’s flagship EOS DSLR, the EOS-1DX Mark II, is one of the company’s few DSLRs to record 4K-resolution video, and this is supported by a range of additional control over recording, playback and output. We’ve gone deep into the menu system to find out exactly what’s possible, and how the camera can be set up to meet your requirements. 

The Basics

The EOS-1D X Mark II records DCI 4K-resolution footage (4096 x 2160 pixels) using the Motion JPEG format, with 8bit 4:2:2 chroma subsampling. Having a slightly higher horizontal resolution than UHD 4K, the DCI 4K format records with a 17:9 aspect ratio, and this happens at a crop factor of around 1.3x.

If, however, you choose to record in Full HD (1920 x 1080 pixels), this is recorded at an aspect ratio of 16:9 without any crop factor applied, with the camera using the MPEG4 AVC / H.264 codec instead. Incidentally, it’s not possible to select standard HD (1280 x 720 pixels) or VGA (640 x 480 pixels) recording; Full HD is the lowest resolution available.

Canon-EOS-1D-X-Mark-II-Video-Options

4K footage is recorded as a MOV file, at 50fps, 25fps and 24fps when set to PAL. Those recording in NTSC, meanwhile, have 60fps (59.94fps), 30fps (29.97fps) and 24ƒ/23.98fps options available to them. Motion JPEG takes up a fair bit of space next to more modern formats, which means that when set to either the 50fps (PAL) or 59.94fps (NTSC) options bit rate is around 800Mbps. Using the lower frame rates in 4K, meanwhile, causes this drops to around 500Mbps.

When recording Full HD footage, however, the user has the choice of MOV and MP4 recording. Here, the camera records 8bit 4:2:0 footage, with a choice of ALL-I, IPB and IPB Light compression options.

High-frame-rate recording

When set to Full HD the camera can capture footage at up to 119.9fps (NTSC) or 100fps (PAL), recording this at 30fps and 25fps respectively (ie a quarter of the speed) for slow-motion results.

Canon EOS-1D X Mark II Video Options

This records using the MOV format and ALL-I compression, at a bit rate of around 360Mbps, which should help to maintain better image quality than the IPB options.

As we might expect, audio is not recorded as this happens, while the time limit for individual clips is 7mins and 29secs.

 

 

Sensitivity

Just as you can set a specific range of available sensitivities when shooting stills, you can do the same for video. The camera provides the option of specifying a range for when the camera is set to its ISO Auto mode and a separate range when manually selecting ISO, and separate adjustment over 4K and Full HD recording is provided.

Canon-EOS-1D-X-Mark-II-Video-Options

It’s not possible to select the very lowest ‘L’ option, equivalent to ISO 50, for video recording of any kind, and, similarly, the highest H4, ISO 409-600-equivalent setting is also off limits.

Instead, you can choose a minimum ISO between ISO 100 and H1 (equivalent to ISO 102,400) inclusive, and a maximum limit between ISO 200 and H2 (equivalent to ISO 204,800) inclusive.

 

 

Time limits

The camera can record up to three minutes of 4K footage at a time, and up to 29mins and 59secs of Full HD footage. Interestingly, Nikon’s D5 also arrived with the same limitation, although this was later removed through a firmware update. Should you be using an external recorder, however, you can bypass this three-minute cap.

When recording 4K footage in camera, Canon recommends using a CFast 2.0 card – otherwise, it’s possible to record footage to CompactFlash media (up to UDMA 7) as the camera features a slot for each format.

In line with many other 4K-enabled cameras, you can also use the camera’s Frame Grab feature to extract individual frames from 4K footage before saving them as JPEGs in camera. With footage recorded at 4096 x 2160 pixels this equates to a file with a resolution of approximately 8.8MP. It’s not, however, possible to extract images from footage recorded in Full HD.

Autofocus

Canon-EOS-1D-X-Mark-II-Video-OptionsAside from the availability of 4K recording, one of the main advantages of the new model over the previous EOS 1D X is the inclusion of Canon’s Dual Pixel CMOS AF system. This feature has been included in many models much lower down in the EOS range, although the EOS-1D X Mark II becomes the first full-frame model to employ the system (now joined by the EOS 5D Mark IV).

Dual Pixel CMOS AF provides phase-detect autofocus from the main imaging sensor, something made possible by each pixel having two photodiodes.

This system allows for focus to be acquired quickly and for continuous focus (Servo AF) while recording video, and you can also set the camera to track faces with the Face Detection feature. 

Canon-EOS-1D-X-Mark-II-Video-OptionsThanks to the camera’s touchscreen, it’s possible to select the point of focus prior to or during recording by simply pressing the screen. Should you do this while you’re recording, the Dual Pixel CMOS AF system will gently pull focus to the specified point in the scene, much more fluidly than contrast-detect AF systems found elsewhere.

The touchscreen also allows for Servo AF to be stopped and started, thanks to a small virtual button in the bottom left hand corner than responds to touch.

Canon has provided the option to adjust the speed of the AF Servo mode to suit whatever it is you’re shooting. You can set this to focus quickly for everyday footage, where you want the camera to quickly lock onto subjects, or reduce the speed where you want to continue using autofocus for smooth and professional-looking focus transitions.

You can also vary the tracking sensitivity of the AF Servo system over seven levels. This adjusts the focusing system’s behavior in the event that it loses focus of the subject being tracked. “Responsive” will quickly engage the auto focus if your subject is lost. “Locked on” holds the focus position longer even if your subject is obstructed or moves briefly out of shot.

Canon-EOS-1D-X-Mark-II-Video-Options

On-screen controls

It’s possible to bring up a range of on-screen information when recording videos, from frame rate, white balance and Picture Style to the option of overlaying a two-axis virtual electronic level. You can also bring up a series of different grids to help with both levelling and composition, although this is not maintained once you start recording.

Canon EOS-1D X Mark II Video Options

Although video options are split across a handful of screens, you can also group many video-specific options together for quick access using Canon’s My Menu tab.

 Physical controls

On default settings, movie recoding requires you to press the Start/Stop button on the rear panel (with the collar around it set to the video option) although you can also configure the shutter-release button to perform the same action through the menu system, should you find this to be easier.

Canon EOS-1D X Mark II Video OptionsAnother useful video-centric feature is the option to control the camera silently whilst recording. When this feature is enabled you can use the touch pad around the Quick Control dial on the back to perform a number of commands. Ordinarily the sounds from pressing buttons and turning dials may be picked up by the camera’s on-board microphone.

The controls available depends on the shooting mode used. In the Manual exposure mode you can control shutter speed, aperture, ISO, audio recording level and the output volume, if using headphones to monitor sound.

 

Playback and output

The camera has a Type C HDMI mini port on it’s side, which allows for clean (uncompressed) 8bit footage to be output with 4:2:2 chroma subsampling and audio, although only at a maximum Full HD resolution.

YCanon EOS-1D X Mark II Video Optionsou can output this to an external recorder, stream it to an external display, or use a unit that combines the two. In fact, you may wish to use an external display anyway, as this can be used to provide features not present on the camera itself, such as focus peaking, false colour and zebra patterning.

Something else the camera allows is for 4K footage to be recorded internally while Full HD footage is output via the HDMI port. Time code can also be appended to recordings output via HDMI.

You can also choose to maintain the feed on the rear display when outputting to an external one, and decide whether the rear display should show shooting information.

Audio

With a built-in microphone, located on the front panel, it is possible record (mono) audio without any external microphones. For better quality audio there is a stereo microphone port available for a range of external microphones.

Canon EOS-1D X Mark II Video Options

If you shoot outside and choose to record using the built-in microphone, you can employ the wind filter to help reduce wind noise. The wind filter does not work with external microphones. However, you can use these in conjunction with more effective wind shields such as a dead cat.

There is also an attenuator, which can be used to keep audio balanced should there be any sudden loud noises. As with the wind filter, if this is engaged, an icon will show up on the rear display.

Last but not least, the 3.5mm headphone port beneath allows audio to be monitored during recording, a useful new feature which was not present on the original EOS-1D X.

Behind the Scenes: World Cup Final image

Behind the Scenes: World Cup Final

Sports photographer Eddie Keogh recalls photographing the all-important Germany-Argentina clash of 2014

 

Germany's Mario Goetze lifts the World Cup trophy after the 2014 World Cup final against Argentina at the Maracana stadium in Rio de Janeiro

Germany’s Mario Goetze lifts the World Cup trophy after the 2014 World Cup final against Argentina at the Maracana stadium in Rio de Janeiro July 13, 2014. REUTERS/Eddie Keogh

 

I felt very privileged to be part of the Reuters photo team covering the World Cup in Rio in 2014, but was even happier when asked to be part of the team that stayed to cover the World Cup Final between Argentina and Germany.

It was an incredible setup: eleven photographers covering every angle on the pitch and from balcony positions high in the stand. There were even cameras bolted to the roof to give a very high view of each goalmouth.

Now as you can imagine, almost every media outlet in the world wanted to use a picture of the winning team holding aloft the World Cup trophy. So this was a big deal for Reuters, and by extension for us. We knew that if we got it wrong, our whole World Cup would finish on a downer.

We started with a team meeting, three hours before kick-off, where our photo editor Pawel Kopczynski briefed us all with the plan on how we were going to shoot the game, shoot penalties if it came to that, and finally how we would tackle the all-important trophy lift.

 

Camera equipment is seen inside the Canon loan service office at the Maracana stadium in Rio de Janeiro July 12, 2014. In a project called "On the Sidelines" Reuters photographers share pictures showing their own quirky and creative view of the 2014 World Cup in Brazil. REUTERS/Eddie Keogh (BRAZIL - Tags: SPORT SOCCER WORLD CUP SOCIETY MEDIA SCIENCE TECHNOLOGY) - RTR3YLVY

Camera equipment is seen inside the Canon loan service office at the Maracana stadium in Rio de Janeiro, July 12, 2014. REUTERS/Eddie Keogh 

 

The shoot

 

Our most important moments were in the aftermath of the game. When the dust settled, Germany emerged victorious. Mario Gotze scored the winner in extra time, finally putting down a frustrated Argentina who had not once managed a shot on target.

My colleague Dylan Martinez, also based in the UK, but with a sizeable amount of Argentinian blood in his veins, nailed the shot of the winning goal for Germany and didn’t know whether to laugh or cry.

When the final whistle blew, Germany immediately celebrated, and photographers were left with the choice between shooting that or getting a picture of Argentina’s Lionel Messi looking distraught.

Meanwhile, our two German photographers Kai Pfaffenbach and Michael Dalder were manoeuvring for the best head on presentation positions.

 

Photographers take their position for the award ceremony of the 2014 World Cup final between Germany and Argentina at the Maracana stadium in Rio de Janeiro July 13, 2014. REUTERS/David Gray (BRAZIL - Tags: SOCCER SPORT WORLD CUP) - RTR3YGZZ

Photographers take their position for the award ceremony of the 2014 World Cup final between Germany and Argentina at the Maracana stadium in Rio de Janeiro July 13, 2014. REUTERS/David Gray 

 

Due to the amount of photographers in that exact position, it wasn’t possible for Kai and Michael to shoot tethered. A photo technician had to wait behind them, ready to grab their card as soon as they felt they had the picture. It would then take valuable minutes before the photo technician would be able to get the pictures back to the computer to spool them into the desk.

Myself and three other photographers on the pitch remained tethered to our cables so that our pictures were moving real time as we shot the lifting of the trophy. I was positioned on the other side of the pitch, about  70 metres away from where the trophy was being presented, using my Canon EOS-1DX with a 600mm f/4 and shooting at ISO 1600, 1/1000sec at f/4.

 

Germany's captain Lahm lifts near coach Loew the World Cup trophy after the 2014 World Cup final against Argentina at the Maracana stadium in Rio de Janeiro

Germany’s captain Philipp Lahm lifts near coach Joachim Loew (R) the World Cup trophy after the 2014 World Cup final against Argentina at the Maracana stadium in Rio de Janeiro July 13, 2014. REUTERS/Eddie Keogh

 

For jobs like this, the editor and processors in the office will have a caption ready, meaning as soon as the first pictures arrive they can be cropped, captioned and sent out to our clients via satellite. On this job, pictures were dropping with our clients within three minutes of the trophy lift, which even by these standards is incredibly quick, and goes with Reuters’ reputation for moving world-breaking pictures with speed and accuracy.

It was a great night, everything went to plan, and we finished it off by knocking a few beers into the back of the net.

 

The Reuters photographers after photographing the 2014 World Cup Final, pose for a picture at the Maracana stadium in Rio de Janeiro July 13, 2014. (Top L-R) Michael Dalder, Leonhard Foeger, Dylan Martinez, Sergio Moraes, Kai Pfaffenbach, Damir Sagolj and Paulo Whitaker. (Bottom L-R) Darren Staples, David Gray, Eddie Keogh and Ricardo Moraes. In a project titled ?On The Sidelines?, Reuters award-winning photographers are sharing pictures showing their own quirky and creative view of the 2014 World Cup in Brazil. Their images offer an insight behind the scenes of the tournament, revealing the photographers? experiences as they live in and travel around Brazil. REUTERS/Paul Robinson (BRAZIL - Tags: MEDIA SOCIETY SPORT SOCCER WORLD CUP) - RTR3YWJL

The Reuters photographers. (Top L-R) Michael Dalder, Leonhard Foeger, Dylan Martinez, Sergio Moraes, Kai Pfaffenbach, Damir Sagolj and Paulo Whitaker. (Bottom L-R) Darren Staples, David Gray, Eddie Keogh and Ricardo Moraes. REUTERS/Paul Robinson 

 

Eddie Keogh is a professional sports photographer. View his portfolio at his website, eddiekeogh.com

Behind the scenes: Puppeteers’ Colony image

Behind the scenes: Puppeteers’ Colony

Susannah Ireland travels to West Delhi to photograph a fascinating and threatened community

 

Kathputli Artists

General view of the Kathputli slum colony of New Delhi, India, December 10th, 2014. All images by Susannah Ireland

 

Recently I embarked upon a photo essay documenting the lives and activities of residents in the Kathputli (or Puppeteers’) Colony, a community of artists in an area of West Delhi in India.

Popularised by Salman Rushdie’s novel Midnight’s Children, the slum has been famed for over 60 years for its dense population of puppeteers, acrobats, snake-charmers, musicians, dancers, actors and street performers – making it the world’s largest community of street performers.

 

Puppeteer Sarju Bhaat practises using his puppets at his home in the Kathputli slum colony of New Delhi, India, December 7th, 2014. He is one of 40,000 people living in the slum, which is popularly known for being the worlds largest colony of street performers, including magicians, snake charmers, acrobats, singers, dancers, actors, traditional healers and musicians and puppeteers. Their livelihood is under threat however as the Delhi government has obtained contracts to demolish the colony to make way for developers to build high-rise apartments. Photo Credit: Susannah Ireland

Puppeteer Sarju Bhaat practises using his puppets at his home in the Kathputli slum colony of New Delhi, India, December 7th, 2014.

 

Their community and subsequent livelihood is under threat from demolition by the Delhi Development Authority, who want to clear the slums the people live in to make way for luxury flats and shops. The artists would be relocated into a nearby transit camp in a high-rise apartment block, making it impossible, so they claim, to practice their art.

 

Kathputli Slum Artists

Jagdeesh Makkhan is pictured performing the Kachhi Ghodi traditional Rajasthani folk dance at his home in the Kathputli slum colony of New Delhi, India, December 7th, 2014. 

 

As a foreigner and lone female with only limited grasp of Hindi, it would be inadvisable for me to simply walk into a slum and expect co-operation. I therefore sought the help of a local charity, which was already working with residents of the slum to assist my project.

 

A monkey is pictured chain up outside a urinal in the Kathputli slum colony of New Delhi, India, December 7th, 2014. The slum has 40,000 people living in the slum, which is popularly known for being the worlds largest colony of street performers, including magicians, snake charmers, acrobats, singers, dancers, actors, traditional healers and musicians and puppeteers. Their livelihood is under threat however as the Delhi government has obtained contracts to demolish the colony to make way for developers to build high-rise apartments. Photo Credit: Susannah Ireland

A monkey is pictured chained up outside a urinal in the Kathputli slum colony of New Delhi, India, December 7th, 2014. 

 

I was acutely aware of the patronising nature of ‘slum tourism’ and did not want to fall into any negative stereotypes of ‘poverty porn’ in my portrayal of the residents and their campaign, whilst also being careful not to glamourise or romanticise the obvious lack of basic facilities and challenging living conditions.

Consequently, I had quite a few meetings with the charity volunteers and community residents to establish my intentions as a photojournalist, understanding their grievances and building trust in the community before even shooting a single frame.

 

Rajasthani puppets are pictured in the home of a puppet maker Ghita Devi in the Kathputli slum colony of New Delhi, India, December 8th, 2014. Ghita is one of 40,000 people living in the slum, which is popularly known for being the worlds largest colony of street performers, including magicians, snake charmers, acrobats, singers, dancers, actors, traditional healers and musicians and puppeteers. Their livelihood is under threat however as the Delhi government has obtained contracts to demolish the colony to make way for developers to build high-rise apartments. Photo Credit: Susannah Ireland

Rajasthani puppets are pictured in the home of a puppet maker Ghita Devi in the Kathputli slum colony of New Delhi, India, December 8th, 2014. 

 

I spent several days with the charity outreach workers travelling around the slum, visiting families and artists and setting up my equipment in the quite limited space. I was lucky enough to have a translator with me who helped enormously with setups and explanations.

All the residents I met were brilliant – an inspiration of artistry and resilience despite such challenging conditions. They were all against the planned demolition of the site and were extremely helpful in any efforts to raise awareness and help fight against it.

 

Kathputli Slum Artists

Seven-year-old Mohip Beda performs dressed in a monkey costume at the Kathputli slum colony of New Delhi, India, December 7th, 2014.

 

I became aware about half way through the project that the charity I was working with wasn’t quite as legitimate as I’d originally thought. The apparently philanthropic owner seemed to be asleep whenever I turned up, even in the middle of the day, or else drunk and not contactable.

I began to suspect it was just an establishment designed to exploit and profit from the infamous nature of the slum, a conductor of slum tours for foreigners – the exact thing I was intent on avoiding.  The volunteers who actually worked, and sometimes lived, in the colony were brilliant though, but hinted that much of the money made by the charity never actually reached the residents it claimed to help.

I decided to continue working with the volunteers, and distance myself from the owner if at all possible.

 

Fire breather Amit Kumar Bhatt practising his craft at his home in the Kathputli slum colony of New Delhi, India, December 10th, 2014. He is one of 40,000 people living in the slum, which is popularly known for being the worlds largest colony of street performers, including magicians, snake charmers, acrobats, singers, dancers, actors, traditional healers and musicians and puppeteers. Their livelihood is under threat however as the Delhi government has obtained contracts to demolish the colony to make way for developers to build high-rise apartments. Photo Credit: Susannah Ireland

Fire breather Amit Kumar Bhatt practising his craft at his home in the Kathputli slum colony of New Delhi, India, December 10th, 2014.

Shooting the firebreathing artist (above) was very dramatic, although it made me slightly nervous, as health and safety didn’t appear to exist and there were a lot of children running around the already cramped location.

I also had to be careful to avoid getting bitten by rats whilst trying to get particular angles on the images I needed, which once involved wading through sewage.

It was fascinating observing all the micro-industries and industrious enterprises operating in the colony though, and how much creativity can thrive in such a small space.

 

Magician Sohil Kahn practises his magic with a white rat at his home in the Kathputli slum colony of New Delhi, India, December 7th, 2014. He is one of 40,000 people living in the slum, which is popularly known for being the worlds largest colony of street performers, including magicians, snake charmers, acrobats, singers, dancers, actors, traditional healers and musicians and puppeteers. Their livelihood is under threat however as the Delhi government has obtained contracts to demolish the colony to make way for developers to build high-rise apartments. Photo Credit: Susannah Ireland

Magician Sohil Kahn practises his magic with a white rat at his home in the Kathputli slum colony of New Delhi, India, December 7th, 2014. 

 

The Kathputli colony campaign is still ongoing, and the residents are still campaigning against the clearance of their home, despite some residents having already been moved on. My story was published in The Independent on Sunday Magazine and the colony’s campaign has reached the attention of the international media, something I hope my photo essay contributed to, although how much influence that will have on subsequent government policy is yet to seen.

 

Children walk home on the railway track which runs alongside the Kathputli slum colony of New Delhi, India, December 10th, 2014. 40,000 people live in the slum, speaking 11 different languages, which is popularly known for being the worlds largest colony of street performers, including magicians, snake charmers, acrobats, singers, dancers, actors, traditional healers and musicians and puppeteers. Their livelihood is under threat however as the Delhi government has obtained contracts to demolish the colony to make way for developers to build high-rise apartments. Photo Credit: Susannah Ireland

Children walk home on the railway track which runs alongside the Kathputli slum colony of New Delhi, India, December 10th, 2014.

 

Susannah Ireland is an editorial and documentary photographer. She can be reached at susannahireland.com. Susannah was talking to Jon Stapley

 

Fixation History - Paula Stevens shares her story image

Fixation History – Paula Stevens shares her story.

Paula Stevens co-owned the business with Mike Allen for 28 years and was the driving force behind Fixation. She was a well known presence and highly respected in the photographic market, known by dealers and picture editors from the daily and regional newspapers. It was through her commitment that Fixation made connections and established relationships with big names such as Getty, Press Association, Reuters, Johnsons Press, Mirror Group and associated Newspapers. We sit down with her and discuss the beginning of Fixation, the ups and downs of her working life and what the future holds. 

articleheadline

F: Hi Paula, thanks for taking the time to chat to us about your extended career and development of Fixation. Does it feel like you have achieved alot?

PS: It doesn’t really seem possible that I’m drawing towards the end of my working life, and celebrating helping Mike develop the company from being just him and Mick into the industry standard employing over 40 people that it is today. Over the last 15 years or so, as Mike became less involved in actually repairing equipment, I’ve become the day to day overall Manager, responsible for marketing and the website, personnel, the buildings, H&S, statutory duties and policy development, finance, backing up the sales team and keeping up to speed with photographic technological developments.

F: Have you always been interested in photography and cameras?

PS: We weren’t a very active family with a camera growing up.  I remember us having a Kodak Instamatic. Dad would put a film in for the holidays one year, and then we’d finish that film over Christmas or the following year’s holidays! All the family photos are still in an old shoebox at my mum’s house.  My first camera of my own was a Nikon FE2 with a 50mm lens which Mike gave me not long after we met, but I have to say it was some years before I really got enthused about taking pictures.

F: Was Fixation your first job?

PS: Fixation was my third career.  I was brought up in Croydon and after deciding not to go to university I enrolled at Croydon Tech for a “private secretarial course” to please my mum as she said it would always allow me to get a job.  I was a shy, timid secretary in my first job, a fast but hopelessly inaccurate typist in the days of manual typewriters, multiple carbon copies and typist’s erasers. (The erasers would later be an import tool at Fixation for cleaning battery contacts deep inside cameras, flashes and motor drives)

I wasn’t going to make it big in the secretarial world so I joined the management training scheme at Liberty department store in Regent Street. There I did excel and became the youngest ever buyer appointed! I bought Ladies Separates, Beachwear and Children’s wear, and am proud to have commissioned that almost transparent skirt in which Lady Di was famously photographed as she got to know Prince Charles. It was actually an elasticated-top sundress, but Diana was so tall she wore it as a skirt! Years later, this photo was included in our Arthur Edwards online gallery.

Mike and I met roller skating at the ‘Cornet of Horse Roller-Boogie Palace’ in Battersea one Friday night in 1980! That night changed the course of my life, and we were very quickly an item.  About a year later Mike left Nikon where he was service manager and went to set up a camera workshop at KJP in Great Marlboro Street a few doors down from Liberty’s. After a few years there, where he met and trained Mick Edwards as a techician, he left to set up his own business in Vauxhall in the Bondway Business Centre.

F: Where did the name ‘Fixation’ come from?:

PS: I still recall the evening in early 1988 when the three of us sat over dinner in Stockwell, throwing around ideas for a name for the company. I got out the dictionary and looked up ‘Fix’ as we always used to call Mike ‘Mr Fix-it’.  In the list of related words was “Fixation”, and we all agreed this was a great play on words, combining Fixing the cameras with an obsession to get it right.

At the time, I was becoming disillusioned with general retail work, as Sunday trading loomed, and was happy to have the diversion of going down to Vauxhall after a full-on day, and doing the invoicing, accounts and PAYE, as well as fixing late night sandwiches so the guys could work on and keep up with the fast-burgeoning work.  Once I left Liberty I brushed up my typing and shorthand and got a morning secretarial job in Pall Mall, after which I would nip up to KJP and pick up their  repairs, hop on the tube back to Vauxhall, and spend the afternoons booking in, dealing with customers, invoicing, learning to give the cameras their final clean so the guys could get on with the next repair, and becoming the general dogsbody!

F: Can you describe what Fixation was like in the beginning?

PS: In those early days, we had two rooms on the fifth floor in the corner of a rather unpreposessing Victorian warehouse building with a famously terrifying lift, totalling about 440 sq ft.  But we had good daylight for the technicians and a little parking.  I used to drive to Nikon twice a week to deliver subcontracted work and pick up spare parts, as well as bacon and cheese croissants for all the staff from Manuel’s bakery in Lower Richmond Road!  I also drove our little Peuguot 206 van round to all the national newspapers to pick up and deliver repairs, as well as going the extra mile when necessary to help a photographer get his kit back in time for an important trip or assignment.

F: When was the first break through for the company?

PS: As business grew, we were able to take further units along the corridors and knock through to increase the space. I think it was in 1990 or ’92 that Mike and I went to Photokina in Cologne and saw the first Kodak digital SLR adapted from a Nikon F801. Whilst we were there, we had a meeting with Harry Collins, MD of Nikon UK and Mike’s old boss, who offered us “A” dealership terms so we could compete and develop the equipment sales side of the business, which helped to shape our future business model.  Not long after that, Canon UK started to woo us to take on their pro kit repairs because pro customers were telling them that they wouldn’t swap to Canon from Nikon because they liked bringing their repairs to Fixation, and a few years later we were able to finally say yes to that.

F: What was the key to the growth of the Fixation?

PS: The expansion of the company has been driven by customer satisfaction and personal recommendation.  We’ve always kept a low profile and not gone out of our way to attract non-pro clients (though of course we’ve not turned anyone away!)  That has meant that the growth has been organic and customer-driven – providing what they really want and need.  We have an extremely varied database including some very prestigious and high-profile clients and brands which I’m too modest to mention (and some we are not even allowed to!)  Once we had done the 2012 Olympics and the Commonwealth Games pop-up shops in the press centres, we realised that Fixation had quietly become a ‘brand’ in its own right, and moved to consolidate that with some careful sponsorships specifically aimed at professional photographers.

F: How much have you had to learn during the development of the company over the last 28 years?

PS: It’s always been hard work; busy, busy days and long hours working into the evenings at home catching up with administration and “exciting” essentials like VAT and accounting, drafting policies, and employment documentation for our growing team…all the things that required peace and quiet and more concentration than was possible during the daytime hubbub at Fixation. I’ve been fortunate to be able to turn my hand to most tasks, and have taught myself many new skills as I’ve gone along. I’ve never been great at dealing with change though, and Mike had to push me kicking and screaming to learn about digital technologies in photography. In the end it was important in enabling me to help and coach a huge number of our customers to make the often terrifying leap in equipment change from film to digital.

F: Where there any perks or highlights to the job?

PS: When I met my new partner Andrew, we both became involved in taking pictures for Dorna, the organisers of MotoGP, doing publicity and marketing shots for the VIP Village service.  This was fantastic for me!  It got me out of the office 5 or six times a year when I probably wouldn’t otherwise have taken holidays, and I saw life from the other side of the camera.  It certainly helped me appreciate the pressures under which our customers so often work, but usually involved me carrying a few repairs back to London in my back-pack for other snappers in the press rooms.

F: What do you think the future will be for Fixation?

PS: Mike and I remain extremely proud that the end of our relationship 16 years ago passed virtually unnoticed by our team and customers, and never jeopardised the stability of the company.  We remain the closest of friends.  We looked long and hard for the right team to take over our dream and vision, and carry it to the next level.  We believe we found that in Michele Channer and Andrew Morrissey, backed by the Wex team.  They have a wonderful company ethos of service and high standards, as well as all kinds of skills where we didn’t have the courage to venture.  We are convinced that they will carry Fixation onward and upwards whilst staying true to our customers and what they really value in Fixation.  It’s been an eye-opener over the last year to watch how they’ve already brought a sea change to our systems, website, stock mix and stock control, and to see the vision develop.

F: What was your proudest moment?

PS: Undoubtedly it was opening the Prophoto Centre in the Main Press Centre at London 2012 Olympics.  Not only was it an honour to be asked by Bob Martin, the Photo Manager at this and so many other Olympics to do this, but for an organisation of Fixation’s size and limited resources to reproduce a mini version of itself in a pop up venue on the other side of London…Wow!  You can have no idea of the hoops we had to jump through to comply with the IOC’s anti-commercial laws for on-site merchandise, let alone the security, bureaucracy and H&S regulations that were set by LOCOG! It truly was the Health and Safety Games, and caused me many sleepless nights and not a few tears of frustration!

Apart from that specific, I’m most proud of what our staff have achieved together.  They’ve all grown too, and have a huge skill-set between them.  Without them we’d have been nothing, and I’m eternally grateful for their support, enthusiasm, patience (when even I couldn’t make a decision!) and hard work, very often over and above the call of duty, which is a tribute to their loyalty to Mike and I.  My fondest memory is tearfully telling them all how great they were and how well they had all done to support me at the company meeting at the end of our “Olympic Year”. It meant a lot to me to see a few others dabbing at their eyes as well!  We’ve had some pretty awesome Christmas parties too!

F: Do you have a least favourite?

PS: Filling in when the cleaner was sick or on holidays. That’s my least favourite bit!

F: What will you miss most?

PS: Interacting with the customers without doubt.  There’s rarely a day goes by when I don’t go down the showroom and find someone there I know well enough to give a hug to!

I’ve know so many of the clients since they were new to professional photography, know what kit they use, who they work for, where they live, etc. Many have become friends as well as customers.  Knowing them and feeling their appreciation of what we’ve provided at Fixation has been the most rewarding part of my work, and made this the most life-affirming period in my career.

F: After such a fast-paced and lively career life, what are you planning on doing in your retirement?

PS: After Paula’s Retirement Party Week this week, I’ll be celebrating my 64th birthday a week later, taking a short holiday, and then concentrating on my bucket list.  I’ve already bought my watercolours, booked in for Spanish classes, volunteered as a director on the residents’ committee at my new home in Taplow, got the fitness kit and gym membership, and some new cookery books!  I sincerely hope to be one of those who says ‘I don’t know how I ever found time to work’!

ProFiles | Helen Cathcart image

ProFiles | Helen Cathcart

The work of Lifestyle photographer Helen Cathcart has featured in countless renowned publications. Here, she explains how she started and how she plans to change perceptions of the elderly.

Image: Helen Cathcart© Helen Cathcart

How did you get into photography?

I studied for my degree at Manchester Metropolitan University, but it was quite fine-art based and they didn’t really teach us anything about actually working in photography.  So I graduated with few practical skills – I couldn’t even assist – and ended up waitressing for a couple of years. When I went back to do an MA in Art Direction I realised I needed to use being a student more, something I hadn’t appreciated during my first degree, so I entered loads of photography competitions. It was winning the D&AD Student Award that got me a four-week placement with a London ad agency. On the basis of that I moved to the capital and luckily the agency kept me on in a visual resources role. That led me to picture editing, and I later became a photo director for a picture company where I was commissioning photographers. But I still had a yen to do it myself, so decided to leave and start on my own.

So was doing a Masters degree the catalyst?

It wasn’t even the masters itself, it was just being a bit older and realising how I’d spent all that money on the BA, but had come out not knowing how to get a job. It was the realisation that I had to get much more out of the MA.  A student project got me access to photograph backstage at the ballet and that’s the project that won me the award. So it was just about making better use of the resources the second time around.

Image: Helen Cathcart© Helen Cathcart

You were recently a finalist in the Pink Lady Food Photographer of the Year competition, weren’t you?

Yes. I think it’s important for your profile to enter competitions. It’s quite time consuming but I try to enter when I can. When I was starting out as a photographer I began with a blog where I would photograph new cafes and restaurants in east London, and from that they would pay me to do the photographs – that’s how I got into photographing food.

Do you do a lot of your own food styling?

In food photography there’s a lot of different styling being done by different people. But I always set up the shot myself; a lot of photographers get the food stylist or the prop stylist to do that, which I can’t really comprehend. I have a lot of say about what props we’ll get and then I construct the shot. I don’t often have a prop stylist on set, but you still need to work with teams, so you’ll still have a food stylist involved in the shoot. My art direction background enables me to have a bit more input in it, which is quite important to me as I think the whole point of being the photographer is that you’re putting together the final shot.

Image: Helen Cathcart© Helen Cathcart

Would you say you’re a big foodie yourself?

Absolutely, that’s why I got into it! I’ve just done the East London Food book (Hoxton Mini Press) with food journalist, Rosie Birkett. We first met when starting our careers, working for a magazine called Eat Me. We were sent individually to cover Meat Liquor and we just really got on. We then randomly got put together for a shoot on fishing in Aberdeen and the rest is history! The book contains all of our favourite places to eat in East London. The publisher approached me to do the photography for a book they had in mind and I recommended Rosie. Together we picked the places we wanted to showcase.

What kind of effect do you think Instagram and the fad of photographing food has on professional food photography?

I guess it shows there’s a massive interest for it out there and it seems to be the trend. I was working on some videos for a magazine the other day, and they were looking on Instagram to see what normal people are making at home so they could showcase it in a magazine format. So I know magazines are looking there for inspiration.

Image: Helen Cathcart© Helen Cathcart

You moved to Sydney at one point?

That’s where my career as a photographer really started. Whilst working as a photo director I would often commission myself, and realised I was having more fun doing that! But the idea of quitting my job to be a photographer in London was too scary, just too much competition. It felt easier to go to a new country and to start afresh. My initial plan was to go out there and get more freelance picture editing work on glossy titles. My first commissions there were for Condé Nast Traveller and Sunday Times Travel Magazine, and that’s what kickstarted everything out there and meant that when I came back here they knew me and commissioned me here too.  Australia was doing the lifestyle stuff I do now way in advance of here, and that really inspired me. They have amazing magazines for interiors and food, I still think they have the best ones in the world. They have a really fresh way of shooting it and amazing styling.

Image: Helen Cathcart© Helen Cathcart

Is it difficult to switch off and draw a line between fun and business when you’re shooting in some exciting destination?

I don’t think you ever relax into it. You always say to yourself ‘I’ll come back here some other time’ and then you never do! Obviously it’s brilliant to get to travel to all these places, and you get to enjoy the best of of a place in a short space of time. But if I go on holiday I tend not to bring my camera. I don’t want to carry it – the carrying is the bane of my professional life, and I’m so exhausted from taking photos that I don’t even want to lift one!

Image: Helen Cathcart© Helen Cathcart

What equipment do you tend to rely on?

I have a Canon EOS 5D Mark III but I don’t use a lot of equipment and I don’t use any lighting, which surprises a lot of people. The thing about my work is that it’s very much me using the available light, and I’ve learnt how to do that in such a way that it gives me a distinct look and can fool people into thinking it’s artificially lit.

Image: Helen Cathcart© Helen Cathcart

Do you need reflectors to achieve this?

Rarely. In fact I like having that dark look and making the most of the shadows for food.  For travel shots, people say don’t shoot in bright sunlight but I love it. I love having lens flare, contrast and shadows. I’m obsessed with sunlight and I want it to be as sunny as possible. I use fast lenses with large apertures to make the most of natural light. Tripods can be a necessity, but if I can get away without using one I will.

Image: Helen Cathcart© Helen Cathcart

You have a project called Bolder – can you tell us more about that?

This is something I do with Dominique Afacan, a friend I met whilst working with a publishing company. We both wanted to do a personal project outside of our commissioned work, we felt like we needed to do something personal to refresh things. We came up with the idea on a plane one day. I had just been to Cape Town and had to photograph Liz McGrath, the owner of the owner of Cellars Hohenort, for House and Garden SA. She was in her 90s and absolutely fascinated me. I was telling Dom about her and how I felt about getting older and she felt exactly the same – and we came up with Bolder. We’re both obsessed with getting older and wanted to change people’s perceptions of ageing. We had this idea that we would find these amazing people over 70, I would take the portrait and Dominique would interview them. Within a month of launching it we had such a good response, so we’re just trying to build up followers now and maybe get a brand sponsor on board so we can develop it more. It’s such a beast in itself that it’s not really a side project anymore! Next weekend we’re off to France to photograph Michel Roux Sr.

Helen Cathcart - Bolder© Helen Cathcart

So have you found it difficult to find people? Have they come to you or do you approach them?

In most cases they are people we have thought of or that have been suggested to us and we’ll approach them to ask if they’re willing to participate.  We usually just email them and find they’re very keen to help us change people’s perceptions of ageing. We try to get a range of people from different backgrounds, although admittedly it’s quite affluent at the moment, but we’ve got really interesting people on there. We wanted to do this while we’re still young and we can do something about the perception that the media currently portray, so that things might be better for us when we’re in that age group.

Image: Helen Cathcart© Helen Cathcart

What other projects are you working on?

Lots! I’m doing one book with Michel Roux Jr’s daughter and wife, that’s with Octopus books. And I’m doing another cookbook for a publisher in New York. I’m doing a lot of things for Marks and Spencer and I’ve just taken on an agent, so I’m moving into more advertising and brand work.  I’m also doing a lot of interiors; I’ve got a project coming up in Paris for Alexander Waterworth interiors, who work on a lot of restaurants, and I’ve got a lifestyle piece coming up for Vogue Russia. This is especially thrilling for me, as I’ve always wanted to shoot for the Vogue titles.

Helen was speaking to Matt Golowczynski.

To see more of her work visit www.helencathcart.com, follow her on Twitter @helencathcart and check out her personal project Bolder at www.be-bolder.com (@being_bolder)

Hi, how can we help?