The ultimate vlogging guide: Sony

The Ultimate Vlogging Guide | Sony

With a dedicated line of cameras built entirely around making vlogging easy, Sony is making no secret of courting the YouTube generation. Whether you want to shoot on a fixed-lens compact, a lightweight APS-C mirrorless camera or a pro-spec full-frame mirrorless model, Sony’s vlogging range has options for you. We’ve put together this guide to help you find the right one.

We’ve also looked at the best Sony vlogging lenses, for both APS-C and full-frame cameras, to help you put together your perfect vlogging setup. We’ve made sure to factor in price when making our picks, as we’re aware that many vloggers are operating on quite a tight budget. So, whether you’re starting fresh on a vlogging journey, or are looking to upgrade your kit to the next level, here’s all the best Sony kit to buy…

 

Best Sony vlogging cameras

Best Sony vlogging cameras
Best Sony vlogging cameras

While Sony’s various mirrorless and compact cameras have been popular with vloggers for a considerable amount of time, since 2020 the firm has been explicitly targeting this type of user with an entirely separate line of cameras. The ZV series – initially also known as the ZV Vlog cameras, though this naming convention has mostly been dropped – comprises a selection of compacts and mirrorless cameras specifically designed to appeal to vloggers.

The ZV cameras aren’t a radical departure from Sony’s previous cameras; the mirrorless models still use the E mount, so you’ve still got a huge selection of lenses to play with. They are more a refinement of the form, offering a suite of video options with useful features like built-in three-capsule microphones, real-time Eye AF and fully articulated LCD screens. 

Here are our picks for the Sony vlogging cameras to buy right now…

 

Best beginner vlogging camera: Sony ZV-1F

Sony ZV-1F
Sony ZV-1F

Key specs:

  • Compact camera
  • 20.1MP 1-inch sensor
  • 20mm (equivalent) f/2 lens
  • 4K 30p, Full HD 100/120p
  • Ports: Micro HDMI, 3.5mm mic input, USB-C

The Sony ZV-1F is the cheapest member of the ZV family, and is the ideal platform for a beginner vlogger to learn the ropes. It’s a compact camera, meaning it has a fixed lens, and it pairs a 20.1MP 1-inch sensor with a 20mm equivalent f/2 lens, giving you a nice and wide perspective that’s ideal for general-purpose vlogging. It shoots 4K at 30p, and Full HD at up to 120p, which is pretty much what you’d expect for a camera at this price point.

The appeal of the ZV-1F lies in how easy it is to use. Sony’s obvious priority with this model is making vlogging as simple as possible, and there are tons of features designed to help you out while shooting. Sony’s peerless Eye Autofocus is one of the stars of the show here, able to doggedly lock focus on a person’s eyes while shooting and ensuring a human subject never drifts out of focus. Sony’s Face-detection and tracking is also second to none.

Slim but solidly built, the ZV-1F is a camera that’s easy to take everywhere with you. It’s the kind of camera you can just pull from your pocket and start recording within seconds. There are plenty of obvious, clearly labelled buttons on the body for activating different settings. Digital stabilisation is also available for shooting handheld on the move, though this will crop into your footage – it’d be better to use the camera with a gimbal if your budget allows. 

Though the ZV-1 II has a prime lens, you’ll notice a zoom rocker on the front. This activates a 5x digital zoom function, which while best used sparingly, will allow you to get a little closer to a subject when necessary. There’s a port for a mic as well, though the built-in mics do a pretty decent job. While the ZV-1F is quite a simple proposition, it’s a very effective and usable starter vlogging camera. 

Pros:

  • Easy to pick up and use
  • Good quality from 1-inch sensor and 20mm lens
  • Exceptional Eye AF and Face Detection
  • Digital stabilisation works well

Cons:

  • Digital zoom only
  • No built-in ND filter

 

Best vlogging camera with zoom lens: Sony ZV-1 II

Sony ZV-1 II
Sony ZV-1 II

Key specs:

  • Compact camera
  • 20MP 1-inch sensor
  • 18-50mm (equivalent) f/1.8-4.0 lens
  • 4K 30p, Full HD 100/120p
  • Ports: Micro HDMI, 3.5mm mic input, USB-C

As you might expect from the name, the Sony ZV-1 II is the second iteration of the original ZV-1 camera – which was the first to arrive in the new vlogging line. According to Sony, the main piece of feedback that video shooters offered with regard to the first ZV-1 was that they wished its 24-70mm equivalent lens could go just a little wider. And lo, Sony waved its hand, and it was so – the Sony ZV-1 II is equipped with an 18-50mm equivalent lens, hitting a wider focal length that’s handy for general-purpose vlogging.

At that wide end, you can also take advantage of the f/1.8 maximum aperture for low-light shooting and working with shallow depth of field. This is great to have – just be aware that it does drop precipitously once you start to zoom in, reaching f/4 by the time you’re at 50mm. Elsewhere, this tiny camera makes for a superb vlogging companion – it’s barely the size of a pack of cards, and delivers video quality that’s a demonstrable step up from that of a smartphone. The three-capsule mic once again impresses, delivering audio quality good enough that you’re unlikely to want to increase the footprint of the tiny ZV-1 II by attaching a mic (though, of course, you can).

Elsewhere, Sony has also added an improved touchscreen that’s extremely intuitive to use. Autofocus algorithms have been tweaked for peak performance, and users can also take advantage of the Cinematic Vlog modes to create share-worthy clips straight out of camera.

Pros:

  • Useful wide-angle zoom lens
  • Great video and audio quality
  • Very slim, pocketable dimensions

Cons:

  • Max aperture drops at tele end of lens
  • Doesn’t zoom in as far as original ZV-1

 

Best mirrorless vlogging camera: Sony ZV-E10

Sony ZV-E10
Sony ZV-E10

Key specs:

  • Mirrorless camera
  • 24MP APS-C sensor
  • Sony E lens mount
  • 4K 30p, Full HD 120p
  • Ports: Micro HDMI, 3.5mm mic input, 3.5mm headphone output, USB-C

Once the ZV compacts started arriving, it didn’t take long for vloggers to start wondering when we were going to get a mirrorless entry into the ZV series. That wish was handsomely granted with the ZV-E10 – a capable, lightweight mirrorless vlogging camera, essentially modelled on the Sony A6100 but stuffed with features designed to appeal to vloggers.

The addition of a vari-angle, freely moving LCD screen is a big one, making it much easier to flip the screen to face forward for self-taping without interfering with tripods, microphones or other accessories. Like all ZV cameras, the ZV-E10 also includes a built-in three-capsule microphone (and comes with a clip-on windshield accessory), significantly improving the quality of recorded audio. To bump it up still further, you can also use the 3.5mm port to attach an external mic. 

A lightweight and well-balanced camera, the ZV-E10 is well suited to one-handed use and balances nicely with E-mount lenses (see the bottom of this post for our recommendations of lenses to pair with it). Once again, Sony’s autofocus proves itself as one of the best systems in the business. Eye AF, as ever, is unerringly good, and the Face Detection acquits itself well. Video quality is consistently excellent, with 4K topping out at 30p, and we also like that the ZV-E10 provides the option to livestream. 

Well priced and simple to use, the Sony ZV-E10 is one of the best mid-range vlogging cameras around, and will suit anyone who wants the convenience of a ZV compact camera, but with the flexibility of interchangeable lenses.

Pros:

  • Lightweight and portable
  • Loads of E-mount lenses available
  • Excellent autofocus, as ever

Cons:

  • No built-in stabilisation

 

Best full-frame vlogging camera: Sony ZV-E1

Sony ZV-E1
Sony ZV-E1

Key specs:

  • Mirrorless camera
  • 12MP full-frame sensor
  • Sony FE lens mount
  • 4K 120p, Full HD 240p
  • Ports: Micro HDMI, 3.5mm mic input, 3.5mm headphone output, USB-C

The Sony ZV-E1 was something of a surprise on release, and certainly sticks out in the ZV line-up – not least because it’s more than double the price of any of the other models in the series. It’s certainly going to be more than most casual vloggers need, but for those looking for a professional, fully equipped vlogging camera, the full-frame ZV-E1 will fit the bill exactly.

While it looks like a ZV camera – and bears the name – the ZV-E1 inherits a lot of its tech from Sony’s professional Alpha and cinema cameras. The 12MP full-frame back-side illuminated CMOS sensor is borrowed from the FX3 and A7S III, and given that the ZV-E1 also shares the BIONZ XR image processor, it follows that it’s just as much of a beast in low light. With an extended ISO ceiling of 409,600, the ZV-E1 can more or less turn night into day.

Video quality is all around excellent, with 4K available at up to 120p, and most modes supporting 10-bit colour sampling at 4:2:0 or 4:2:2. Sony’s flat Log profile is available for those who like to maximise dynamic range before colour grading their footage in post. However, if you want to speed things up a bit, we quite like S-Cinetone, a pre-graded profile that gives you good-looking footage straight out of camera. 

So, if the Sony ZV-E1 inherits the guts of pro cameras like the A7S III and FX3, and is a good deal cheaper, you might be wondering what has been cut out to make that possible? There are a few features missing – the first one you’d notice just from looking at the body is the lack of an electronic viewfinder; Sony is making the bet that vloggers won’t need it. There’s also no option to shoot RAW video, and the FX3 is more geared towards professional cinema use with a supplied handle equipped with XLR inputs. Again, Sony is betting that most vloggers won’t miss these features – and we think they might just be right.

Pros:

  • Superb low-light capabilities
  • Cine-quality features for a great price
  • Effective stabilisation and autofocus

Cons:

  • At the expensive end for vlogging cameras

 

Best Sony vlogging lenses

Best Sony vlogging lenses
Best Sony vlogging lenses

If you’re opting for a Sony mirrorless camera for vlogging, you’ll need to pick up a lens or two to go along with it. The Sony E-mount has a considerable advantage over mirrorless rivals like Canon and Nikon in that it has simply been around quite a bit longer, so there’s a lot of choice out there. Here are our picks of Sony vlogging lenses to get you started, whether you’re shooting on full-frame or APS-C. 

 

Sony E 11mm f/1.8

Sony E 11mm
Sony E 11mm

 This wide-angle lens for APS-C camera is specifically pitched towards vloggers. Delivering an equivalent focal length of 16.5mm due to the crop factor of APS-C sensors, this lens sits pretty much perfectly in the focal range for general-purpose vlogging and doing pieces to camera. Its wide f/1.8 maximum aperture also lets you make the most of available light and experiment with shallow depth of field. With two linear stepping motors, the autofocus is quick, efficient and virtually silent, and the lens delivers impressive edge-to-edge sharpness even when used wide open at f/1.8

Be aware that the lack of built-in stabilisation may be an issue if you pair the Sony E 11mm f/1.8 with a camera that also doesn’t have stabilisation, such as the ZV-E10. 

 

Sony FE 20mm f/1.8 G

Sony FE 20mm
Sony FE 20mm

A full-frame prime delivering a wide field of view, the Sony FE 20mm f/1.8 G borrows its dual Linear XD motors from the premium G Master lens series (more on which further down), meaning it offers exceptionally fast focusing action. With a nine-bladed aperture, the FE 20mm f/1.8 G lets you make the most of its f/1.8 aperture for beautiful bokeh in the defocused areas of images. 

 

Sony FE 16-35mm f/4 G PZ

Sony FE 16-35mm
Sony FE 16-35mm

Power Zoom (PZ) lenses are specifically optimised for video. The term means that the zooming function of the lens is powered and controlled electronically by a series of linear motors, rather than by the operator physically turning the lens. This is particularly useful for video for a number of reasons – it allows for smooth zoom movements without the jerkiness often introduced by manual movements, and it means the zoom mechanism can be triggered remotely – great for vloggers who are operating solo. The Sony FE 16-35mm f/4 G PZ also offers built-in stabilisation, edge-to-edge quality and a moisture-resistant build, making it a terrific all-around zoom for vloggers on E-mount.

 

Sony E 10-20mm f/4 G PZ

Sony E 10-20mm
Sony E 10-20mm

This Power Zoom lens is built for Sony’s APS-C cameras – meaning it’s super-compact, and balances very well on smaller cameras. The Power Zoom mechanism itself is not just beautifully smooth, but also entirely internal, so the balance of the lens doesn’t change when it zooms in and out. Focusing action is reliably fast. The Sony E 10-20mm f/4 G PZ is also well-suited to outdoor shooting, with a dust- and moisture-resistant design. For travel vloggers, this lens is definitely worth picking up.

 

Sony FE 24mm f/1.4 G Master

Sony FE 24mm f1
Sony FE 24mm f1

For a premium vlogging lens to make the most of high-end cameras like the ZV-E1, you can’t go wrong with a G Master. These are Sony’s top-flight lenses, delivering optical brilliance in a robust, professional-standard body. The best bet for vloggers is the Sony FE 24mm f/1.4 G Master, a truly optically stunning lens that delivers a superb image from corner to corner. With an f/1.4 maximum aperture, it’s well equipped for low light, too.

 

 

 

 

 

All the images used in this blog post are courtesy of Sony.

Sony A7 IV image

Sony A7 IV

Sony has launched a new full camera body in their full frame alpha 7 mirrorless range: The A7 IV.

This body is the successor to the Sony A7 mark III. It boasts a healthy 33 megapixels, high speed shooting, 4k 60p video and Face, Eye and animal AF. The Sony a7 IV is a strong new professional camera from the manufacturer. We’ve picked out some highlights from the spec below, and explore where the A7 IV fits in the alpha mirrorless range. Let us know your thought in the comments.

Sony A7 IV digital camera with vari-angle LCD screen extended
The Sony A7 IV with its variable angle LCD.

The Sony A7 IV body only: £2399
Sony model number ILCE-7M4

Our sales team are taking pre-orders. To put your name down or to talk through more details call us on 0207 582 3294 or email sales@fixationuk.com

Image Quality 33 megapixels

33 megapixels on a full frame sensor deliver images that can be printed, withstand generous cropping and with excellent sensor technology from Sony can deliver great performances at high ISO for use in low light environments.

The key technology is the Sony Exmor R back-illuminated sensor. Back illumination places the pixel wiring behind the pixel so that the (microscopic) wires do not block the path of light into the sensor this enhances the light-gathering power of each pixel as there is a clear path for the light to enter the sensor.

Not only is the Sensor capable of gathering light better but it is paired with a new Bionz XR imaging processor which delivers outstanding professional image quality even in low light.

Don’t miss a moment – the processing power of the A7 IV Bionz imaging processor facilitates burst shooting rates up to 10 frames per second with fast buffer clearance to capture the action.

The resolution and price point makes the Sony a7 IV an ideal wedding camera as it has the resolution for high quality edits and printing, plus the low light performance needed for covering events, all without the higher cost of more specialist Sony alpha bodies.

Exceptional Autofocus

Mirrorless cameras offer the unique advantage over DSLR bodies that the image focuses on the imaging sensor so that when focus locks on you are guaranteed sharp shots. With real-time Tracking and Eye AF technology with algorithms to identify and lock onto the eyes of humans, animals, and birds the Sony A7 mk4 will track your subject while shooting photos or recording videos.

There are 759 phase detection AF points across the frame.

The fast and accurate autofocus will keep sampling during high speed continuous shooting up to 10 frames per second making it a powerful wildlife camera as it can keep focus on the eyes while the action unfolds. The tracking autofocus also locks on and stays with the subject while recording video, more detail on the video spec below.

A close up of the controls available on the Sony A7 IV top and back covers.
Fast Connectivity: USB type C 3.2 plus Wifi and Bluetooth

Dual high speed memory card slots deliver high speed image transfer with we via the Fixation preferred method: a separate card reader. Also via USB, built in ultrafast WiFi and Bluetooth.

With USB-C gen 3.2 compatibility wired image transfer is super fast straight out of the camera. There is an automatic Bluetooth image backup mode that allows you to save, transfer and share images instantly.

The dual card slot can be used to double the camera’s recording capacity by loading in extra GBs of space. We recommend using the dual slot as a backup which offers you more security in the case of a corrupted memory card.

The Alpha 7 IV connectivity enables live streaming options up to 4K15p or Full HD 60p without the need for a capture card making it a high quality streaming camera whenever you need to go live.

Vital stats for the dual memory card slot:
  • Slot 1 can take CFexpress type A cards, UHS I or UHS II SD cards.
  • Slot 2 is UHS I/II compliant for SD cards only.
Video specifications

The Sony a7 IV has a wide range of features including video and in the roaring twenties that means its a 4k camera. We know that not all 4k is created equal so let’s bust some jargon on the video spec.

Video Resolution

Record 4K video at up to 60p with full pixel readout. No image information is skipped or binned during video recording which delivers a more accurate video file.

Colour bit depth and chroma subsampling

The a7 IV can record in 4:2:2 10 bits. 4.2.2 refers to the amount of colour data recorded, twice as much colour pixel information as 4.2.0. 10 bits refers to the bit depth of each colour recorded offering a wider gamut of colours for increased subtlety in colour variations, this opens the door to producing HDR video content.

These settings may not be apparent straight out of the camera, or when viewed on standard screens, but they offer much greater latitude in post production for example if you were sending work to a colourist for grading. It is also essential for smooth chroma key or green-screen effects as the extra colour information helps create a smooth smooth isolation of your subject.

Picture profiles for Video

S-CINETONE or S-LOG 3 picture profiles offer a cinematic look and ease of editing with all the colour advantages above.

Additional Video features
  • The camera features a digital audio interface to attach professional audio microphones. The built in microphone, as good as it may be, will never replace the clarity of a dedicated mic and a good audio interface gets the best out of the microphone you choose.
  • A heat dissipation structure is built into the camera to prevent overheating during long recording sessions.
  • Breathing compensation is a setting to counter the effect of “breathing” – a slight focal length shift which occurs when moving the focus of some lenses.

The Sony A7 IV body only: £2399
Sony model number ILCE-7M4

Our sales team are taking pre-orders. To put your name down or to talk through more details call us on 0207 582 3294 or email sales@fixationuk.com

The new A7 IV in the Sony Alpha mirrorless lineup

Sony have a wide array of camera lines within the world of full frame mirrorless cameras (and even more in its APS-C crop sensor cameras) so you may well wonder – hasn’t there been a mark IV Sony camera before?

You are here! The A7 IV above is the latest Alpha or “a” 7 series camera body. Sony Alpha 7, or a7 cameras are all full frame mirrorless bodies now up to the fourth iteration these combine the best tech with a standard resolution sensor for a good all round photography performance.

The high resolution range A7R is also up to its fourth version. These “R series” cameras focus on the highest pixel count possible to render fine detail for high resolution printing. The current A7R IV has a 61 megapixel sensor and is a popular landscape cameras, it is also used for product, fashion and commercial photography.

For video and extreme low-light the A7S line is up to the third model. These cameras have comparatively low 12 megapixel full frame sensors but get the maximum readout possible from each pixel for superior high ISO performance and high bitrate full frame 4k video; find out about the A7S III.

The A7C is a compact A7 body, if small and light is your main aim the A7C packs A7 tech into a remarkably bijoux package. The A7C is the first of its kind and launched in September 2020.

The a9 and a9 II are full frame high speed camera bodies with features for press and sports photographers such as built in ethernet port for filing images over FTP direct to a picture desk. These cameras have high maximum frame rates and fast autofocus tracking. Find out more here.

Last but by no means least the Sony a1 combines high resolution with high speed for phenomenal 50.1 megapixel images record at 30 frames per second with no blackout in the viewfinder. This considerable chunk of tech is the new Sony flagship camera body which launched in March this year. Find out more about the Sony alpha One.

A NEW FLAGSHIP FROM SONY: THE A9 MARK II

A new Flagship from Sony: The A9 mark II

The Sony A9 mark II is a full frame mirrorless camera body built for speed. With 24.2 megapixels, capable of shooting at 10 frames per second the A9 mark II will keep your subject sharp with 693 phase detection AF points built into the imaging sensor.

The original model Sony A9 was released in 2017, clearly positioned to disrupt to the domination of the sport photography industry by Nikon and Canon and their flagship bodies, the D5 and EOS 1DX mark II respectively. The mirrorless technology of the A9 delivered key advantages over DSLR bodies. The absence of a mirror allowed the A9 to be faster (up to 20fps), quieter (silent with the electronic shutter) and more accurate as the AF system was not disrupted by mirror movement and instead used phase detection pixel AF technology built into the imaging sensor. At Fixation we are very excited to see what new features and specifications the mark II version of the A9 will bring, pushing the technology available to professional photographers to new heights.

Demand will be high so please email or call the sales team to put your name on our waiting list: 0207 582 3294 sales@fixationuk.com

Built for professional photographers who require reliability, fast network speed and quick access to controls
Supports SSL or TLS encrypted file transfer (FTPS)
1000BASE-T Ethernet terminal, enabling gigabit communication
Blackout-free continuous shooting up to 20fps
24.2 –Megapixel Full-Frame CMOS Imaging Sensor
Upgraded weather sealing for dust and moisture resistance
4k video recording
Dual card slots, both UHS-II compatible for uninterrupted capture
Compatible with the NP-FZ100 battery perfect for longer shoots
693 phase detection AF points built into the imaging sensor

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